If this perfect Prime Rib Roast with a Spiced Coffee Rub doesn’t “Wow!” your guests, you should check their pulses.
This post is sponsored by Certified Angus Beef® Brand. All opinions are my own.
For decades, a big beautiful prime rib or rib eye roast has been an iconic image in the American home. It’s incredibly awe-inspiring, provoking gasps of excitement when they are set in the center of the holiday table. Yet, at the same time, they seem to strike fear in the heart of cooks everywhere.
How do I season it? How long do I roast it? What temperature? How much does it cost? How much do I need? Help!?
This week I have teamed up with Certified Angus Beef® Brand to share gorgeous roasts and take the fear factor out of their preparation.
Certified Angus Beef® Brand has created a great app to take all those questions and turn them into answers: The Roast Perfect app.
Say you’re standing in your grocer’s meat section looking at a gorgeous roast, but wondering if it will serve the number of guests you have coming to the table. Pull out your phone and open the Roast Perfect app and select the cut you are pondering. You’ll enter the number of guests you will be serving and it will give you the weight of what you will need, along with the suggested serving size. But it doesn’t stop there. You can find cooking times, locations that carry Certified Angus Beef® Brand, a section for blogger recipes, and more.
The other day, I was having a conversation with a friend about preparing a roast when she mentioned that she would have no idea where to start. I whipped out my handy dandy cell phone and showed her the app! She was wow-ed and couldn’t wait to show it to her husband. She said it was about time someone made an app like that. Well, there you go!
Combine the rub ingredients in a small bowl and whisk until they form a gorgeous paste.
Place the roast in a large zip-top bag. Pour the thick paste over the roast and slather it all over. Press as much air as possible from the bag and seal it tight.
Refrigerate overnight. The next day, place your roast on the counter and let it come to room temperature for about an hour before roasting.
Heat your oven to 450 degrees.
Place your roast in a shallow roasting pan on a rack, fat side up.
Insert an oven-safe thermometer into the thickest part, making sure that the tip is snuggly located in meat. (Never place a thermometer in fat or against bone.) Roast it in your oven for 15 minutes.
Turn the heat down to 325 degrees. Roast for an additional 2 hours for it to be cooked to medium, or until the thermometer reads 135-140 degrees.
Transfer the roast to a platter and allow it to rest for 15 minutes before carving it.
To make a gravy from the beautiful drippings, skim off any excess fat and then place your roasting pan over your stove burner. Add in 1/2 cup of red wine and 2 cups of beef broth, then whisk over medium heat until it comes to a boil. Whisk together in a small dish 1/2 cup water and 3 tablespoons of cornstarch. Add them to the pan and whisk while the gravy thickens, about 5 minutes.
Slice your beautiful roast and serve with the rich gravy.
Let the “Ooo’s!” and “Ahhh’s!” ensue as you bring it to the table.
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Coffee Rubbed Prime Rib Roast
Ingredients
- 1 Prime Rib Roast
For the Rub:
- ½ c red wine
- 2 Tb ancho chili powder
- ¼ c finely ground espresso
- 1 teaspoon hot paprika
- 2 teaspoon dry mustard
- 2 teaspoon kosher salt
- 1 teaspoon ground black pepper
- 1 teaspoon ground roasted coriander
- ½ teaspoon garlic powder
- 1 ½ teaspoon dried oregano
- 1 teaspoon ground ginger
For the Gravy:
- ½ c red wine
- 2 c beef broth
- ½ c water
- 3 Tb cornstarch, FOR PALEO: Substitute tapioca/cassava flour
Instructions
- Combine the rub ingredients in a small bowl and whisk until they form a gorgeous paste. Place the roast in a large zip-top bag. Pour the thick paste over the roast and slather it all over. Press as much air as possible from the bag and seal it tight. Refrigerate overnight. The next day, place your roast on the counter and let it come to room temperature for about an hour before roasting.
- Heat your oven to 450 degrees.
- Place your roast in a shallow roasting pan on a rack, fat side up. Insert an oven-safe thermometer into the thickest part, making sure that the tip is snuggly located in meat. (Never place a thermometer in fat or against bone.)
- Roast it in your oven for 15 minutes.
- Turn the heat down to 325 degrees. Roast for an additional 2 hours for it to be cooked to medium, or until the thermometer reads 135-140 degrees.
- Transfer the roast to a platter and allow it to rest for 15 minutes before carving it. To make a gravy from the beautiful drippings, skim off any excess fat and then place your roasting pan over your stove burner. Add in 1/2 cup of red wine and 2 cups of beef broth, then whisk over medium heat until it comes to a boil. Whisk together in a small dish 1/2 cup water and 3 tablespoons of cornstarch. Add them to the pan and whisk while the gravy thickens, about 5 minutes.
- Slice your beautiful roast and serve with the rich gravy.
- Let the “Ooo’s!” and “Ahhh’s!” ensue as you bring it to the table.
Nutrition
If nutritional values are provided for this recipe, they are an estimate and will vary depending on the brands of ingredients you use. The values do not include optional ingredients or when ingredients are added to taste or for serving. If nutritional values are very important to you, I suggest using your favorite nutritional calculating tool with the brands you use.
Unit Conversions:
Unit Conversion for measurements (if displayed), going from US to Metric is an auto-generated conversion. If you are using the metric measurements, please double-check to confirm that these are accurate with your favorite preferred conversion tool.
I love that you threw that vintage photo in there. I think a coffee rubbed prime rib sounds delicious!
Deeeelish! I love coffee rubs on beef. I wish I had that roast righ tnow!
Love the chile espresso rub!
I looooove that rub!!
Now why can’t I look like that woman in the old photo, when I roast? Super love to the cake on the counter, too. Oh, and your coffee rub? Inspired!
I just started using coffee in rubs, and it is so delicious! A great pair for red meat. Yours looks so tender and juicy, yum!
I love love LOVE coffee rubs on meat! I’ve never tried a roast though. Definitely have to try that next time.
A coffee rub with that red eyed gravy works for me!
Coffee rubbed roasts sound so good right now!
My favorite spice rub for beef includes coffee and it’s actually from Certified Angus Beef brand! I know how wonderful this roast must taste! YUM!
I absolutely LOVE that old retro photo. And your rub sounds wonderful too. What a great combo of beef and coffee flavors.
This rub sounds incredible, Constance!!! And the Roast Perfect App is going to be very handy for the holidays, isn’t it??
I’ve never tried a coffee rub. Sounds delish!